It all about the
parking!
The ideal format of
developing policy is a linear process of agenda setting by identifying policy
or problem. Defining possible solutions for the problem. Implementing the
solutions and addressing other issues that may develop through the solution
implementation and finally evaluating its success or failure and making
adjustments in the policy as needed (Rippner, 2016). This linear thought
process makes sense until you get into the steps of making or managing policy
itself.
As a member of a county fair board, I am constantly
examining policies and how they affect either the experiences of fair
exhibitors, attendees, vendors, customers, and community organizations. A
policy change made by the fair board recently about our facility rental parking
policy was scrutinized by many groups after it was implemented and after the
reading, I can understand the pitfalls that could have been avoided if the
policy change would have been handled differently.
The former policy allowed building renters to park in the
areas on the fairgrounds next to the buildings that they rented for their
events. The fair’s insurance carrier had concerns with this policy and
suggested that it be changed in order to keep moving vehicles off of the
grounds themselves and parked in the main parking lots. There had been a
few fender benders and close calls with pedestrians during events that made the
change in policy needed. This policy had
been adopted by several fairs within our region. The diffusion of this policy followed the regional
diffusion model (Berry & Berry, 2007) where we studied what fairs in our
geographic area and similar size had done with their parking policy. After a
couple of board meetings and information from the insurance company and the
fair’s executive director, the board voted to change the policy citing the
increased need for safety and the concerns of the insurance company.
The push back was immediate from fair patrons who rented
buildings for events. There were community groups who hosted large events
and rented our biggest facilities that decided to move venues because of the
parking policy. After completing the readings on the theory of the policy
process I see that we did not include as many of the stakeholders as we could
have to examine the policy change before it was implemented.
Understanding how community organizations felt about the current parking policy
and how they perceived it would affect their events could have helped us shape
the policy to try and meet the needs of the different groups.
During the implementation process of the policy change, we
realized we did not have enough handicapped parking spots designated and had to
adjust the budget in order to paint spots in front of the main entrance to meet
the required number of handicapped parking spaces needed for our largest
facility. We then realized that the walk from the handicapped parking
spots to the closest of the building was a problem for the elderly, and those with
mobility problems. This problem was
brought to our attention by a community group whose average member’s age is 70 years old.
As we evaluated the policy after the first year of its
implementation we realized that the change created a direct blow to our
operating budget as it decreased the number of facility rentals between
fairs. This income is vital to the day to day operation of the
fairgrounds. It also affected fair
sponsored events such as the Lamb buyers appreciation dinner which is held in
the building furthest from the entrance and is also a drive through pick up
dinner.
The policy was
readdressed by the board with input from community members, vendors, patrons,
and other organizations that use the fairgrounds to help shape a more
accommodating policy that still meets the safety needs that board and fair’s
insurance were still satisfied with. Moving forward I hope to develop surveys for the facility renters to complete for us to better serve the
community and to provide a venue for all to enjoy.
Berry, F., & Berry,
W. (2007). Innovation and diffusion models in policy research. In P.
Sabtier
(Ed.), Theories
of the policy process (2nd ed.,pp.223-260). Boulder CO: Westview Press.
Rippner,
J.A. (2016). The American Education Policy Landscape. Rutledge
Publication: New
York,
New York.
Hi Sam! I enjoyed reading your blog and your perspective of policy implementation through the example of the county fair. I think one of the things that are always not fully examined is the stakeholders. When the policy makers and people with more power examine an issue and think they have a solution which gets proposed, often than not they have overlooked a very valuable input. This is key to policies and I think it might be one of the loopholes in the theories presented. But, policies are complicated as Rippner (2016) states and it's sometimes a "some win" and "some lose" (p.29) circumstance. Thank you for the great example! -My Kou
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